Campaign Preparation and Feasibility Studies
- Feasibility studies. A feasibility study, also known as a philanthropic planning study, provides an objective assessment of your organization’s readiness to undertake a capital, endowment or comprehensive campaign and its fundraising potential. This comprehensive examination of internal and external resources includes interviews with key prospective donors, volunteers, staff members and community leaders.
- Fundraising campaign preparation. Major gifts strategy is a hallmark of our approach to fundraising. Since more than 90 percent of dollars typically come from 10 percent of donors, MMS Advancement Associates LLC has focused on major gift development for many years. Fundraising campaign preparation should begin one to two years prior to the launch of a planning study and major fundraising campaign. During this preparation phase, we help you build a strong foundation for your campaign and identify and cultivate major gift donors and volunteer prospects.
- Case statements. A donor-centered case statement is a vital tool in the fundraising process because it helps to inspire generous support. A case statement provides a comprehensive look at your mission, organization and a particular project, helping donors and the community understand why your organization is worthy of their financial support. We believe that the process by which you arrive at the case statement is of paramount importance.